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IT Group Tech Tip of the Week: Events and GAL Emails

From the IT Group: When you want to share news of an exciting event at Keene State with the campus community, your first instinct is to send an e-mail addressed to the Global Address List, also known as the GAL. However, unless your message meets very specific criteria, this is not the best way to get the word out.

To share event information, the e-mail distribution list to use is the KSC “_Events” list. You can find this list in Outlook’s Global Address List and it is identified as “_Events.”

This list is ideal because the members of this list have specifically subscribed and welcome information regarding upcoming events on campus. It should always be used when communicating about upcoming events.

GAL mailings are reserved for communications that are crisis/urgent announcements; logistics announcements (construction closures, traffic routing); major news (Presidential visit); major policy and procedural changes that must be communicated quickly; financial and administrative deadlines; registration information; and academic deadlines or communications from the University System of New Hampshire. This link to the “KSC Guidelines for Broadcast E-mail” will provide you with more information.

Contact Marketing & Communications

Sarah Kossayda
Director of Marketing
☎ 603-358-2119
Sarah.Kossayda@keene.edu