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Marketing

Minor
School of Sciences, Sustainability, and Health

24 credits

This minor is available to help prepare non-Management majors for careers in the field of marketing.

A grade of C or higher is required for MGT 101.

Minor Requirements

MGT 101

Choose one:

  • MGT 215 Accounting for Sustainable Business
  • MGT 213 Financial Accounting and MGT 214 Managerial Accounting

Take both of the following:

  • MGT 331 Principles of Marketing
  • MGT 343 Consumer Behavior

Select two courses from the following:

  • COMM 240 Visual Communication
  • COMM 378 Persuasion
  • JRN 130 Writing for the Media
  • JRN 386 Public Relations Principles
  • MGT 333 Advertising and Promotion
  • MGT 335 Strategic Digital Marketing
  • MGT 355 Business Negotiations
  • MGT 434 Marketing Research
  • IIWGS 240 Race, Gender, Sexuality, and Pop Culture